Working internationally comes with certain challenges - navigating cultural differences is just one.

Being able to work, communicate, sell to or buy from people in different countries, working in different times zones, with different ways of doing things is essential.

In this article, we look at how a lack of cultural awareness can have big cost implications for a business.

Western businesses that believe their approach to business is 'the only way', are losing out on contracts and productivity when it comes to interfacing with foreign companies.

Are you new to working abroad? Travelling to a foreign country for the first time for business?

Getting it right when working overseas is critical; but what do you do if you have little or no international exposure?

Working in an intercultural environment is becoming increasingly common.

One of the results of such set-ups is an experience of more communication difficulties.

I recently heard someone of North Korean origin say that you cannot refer to someone as simply 'Korean'. 

From a Korean’s perspective, there’s no such thing as ‘Korean,’ as people originating from Korea identify as either South or North Korean.

Training business professionals prior to visiting Iran gives us an excellent insight into the misconceptions, stereotypes, fears and worries many foreigners hold.

We're going to share 10 of the most DEADLY!

As an international cross-cultural training company, one of the most frequently asked questions we receive is how individuals can become intercultural trainers.

Unlike with many other professions, there is no simple answer.

Girls dressing as boys is a hidden Afghan cultural tradition; not encouraged, yet, equally not taboo. 

Watching an excellent RT documentary last night, I was introduced to the incredible world of the ‘Bacha Posh’ (Persian: بچه پوش‎‎, literally "dressed up as a boy").

Discover some of the more unknown aspects of South Korean culture and society!

Sometimes it's the quirky things a country or culture does that really gives us insights into the people.

Some recent news coverage focusing on Theresa May not wearing a headscarf on her business trip to Saudi Arabia has caused some major confusion over etiquette and protocol in the Kingdom.

Certain news outlets and media seemed to use terminology that suggested that the British PM May somehow 'refused' the idea of covering her hair.

Researchers believe they have finally discovered why the wide, white-teethed smile is so important in American culture - immigrants and cultural diversity.

Across different cultures, a smile can mean many things.

Multicultural teams are now the norm within many of our larger companies, organisations and brands.

Challenges relating to communication, trust and morale within culturally diverse teams are common.

If your introduction to the topic of cultural appropriation was due to a celebrity, such as Pharrell Williams, being slammed for wearing Native American headwear,  Zac Effron, being called out for sporting dreadlocks, or Katy Perry, being criticised for performing as a Geisha, then you're not alone. 

Once upon a time, cultural appropriation was something theorised and discussed solely at universities.

Researchers believe they have discovered a link between someone's culture and the language they use when they are telling lies.

Psychologists, led by Professor Paul Taylor of Lancaster University in the UK, have just published the findings of their research, entitled "Culture moderates changes in linguistic self-presentation and detail provision when deceiving others", in Royal Society Open Science.

Doing Business in Brazil?  

A ‘One Size fits All’ approach will sink your ship in Brazil. 

Have you read about the backlash Pearson Education received regarding a section about cultural awareness in a recent nursing textbook?

Initially, it started with a Facebook post outlining some crude cultural stereotypes, but the complaints soon grew large enough and loud enough for Pearson Education to take note.

Do you want to sell your products or services internationally?

Global sales are important for businesses looking to expand their client base, increase revenues or attract investment.

'Culturally aware' professionals have a distinct advantage over their peers.

International businesses increasingly cite Cultural Competence as a core requirement during the recruitment process.

Freelance linguists often complain of isolation, monotony and increasing competition within the profession.

Those looking for something new should consider cross-cultural training as it naturally lends itself to the talent of translators and linguists.

The following incident provides a great case study for the influence of cultural differences.

Guillaume Rey, a French waiter, was sacked from his job in a Canadian restaurant for being ‘aggressive, rude and disrespectful’