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Cultural Differences Challenge Standardisation of Ecommerce Payment Methods in Europe

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This July, the European Union will present new rules to encourage a Single European Payments Area. However, cultural and regulatory differences prove to pose challenges for the EU executives involved.

With these new rules, which are basically an update for the EU’s Payment Service Directive (PSD II), the European Commission is aiming to level the card, internet and mobile payment services industry across Europe.

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